Learn how to make a decision when there are two distinct possible outcomes.
In situations where there are distinct, possible outcomes involving more parties in the decision-making process is going to help you handicap the odds of each outcome and assist you in contingency planning for whatever’s going to happen.
Let’s look at an example. Imagine you’re launching a new product where there’s a lot of demand for it, but the product is highly regulated, and we have a political election coming up in a couple of years.
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