In this episode, Melinda Emerson welcomes Sherrill Mosee to discuss the journey of creating and scaling her brand, Minky Blue. Sherill provides an overview and demonstration of her innovative products, sharing insights from her experience participating in a Macy’s contest. The conversation delves into the initial steps of creating a minimum viable product and the process of finding a reliable manufacturing partner. Sherrill candidly discusses the challenges faced in manufacturing in China and explores alternative solutions.
Sherrill Mosee, CEO of MinkeeBlue, is a visionary with a passion for fashion, innovation, and sustainability. With a keen eye for design and a dedication to creating products that solve everyday challenges, MinkeeBlue is committed to crafting bags that inspire confidence and empower the everyday traveler. Their bags are sold online and in Macy’s stores. For more information, https://www.minkeeblue.com
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This week on SmallBizChat Podcast:
Creating a functional prototype using everyday materials can be an effective way to bring your product idea to life.
Understanding and navigating international tariffs and manufacturing logistics are crucial for small business owners looking to produce overseas.
Solving a common problem and thoroughly researching your target market are fundamental steps in developing a successful product.
Resources Mentioned:
Online Courses: https://SmallBizLadyAcademy.com
Connect with Sherrill Mosee:
Website: https://www.minkeeblue.comLinkedIn: https://www.linkedin.com/in/sherrill-moseeInstagram: https://instagram.com/MinkeeBlueTikTok: https://www.tiktok.com/@minkeeblue
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